FOUNDER & CEO, SACHS MEDIA GROUP, TALLAHASSEE
Sachs founded the firm — which specializes in public relations, public affairs, crisis management, social/digital strategic messaging, websites, research, advertising, graphic design — in 1996. It now employs 30 and has offices in Tallahassee, Orlando, Fort Lauderdale and Washington, D.C. Sachs has been a newspaper reporter, magazine editor, TV station newsroom manager and on-air commentator and has served two Florida governors.
|EDUCATION||University of Florida (BS)|
|SOMETHING SURPRISING||I briefly earned a living playing guitar/singing in a Key Largo Polynesian restaurant in the late 1970s. I also have a photograph of Bruce Springsteen and me from a 1975 interview I did for the Miami Herald.|
|FLORIDA ISSUE||We need to return to a daily ethic and culture of civility in all of our dealings with other people — in politics, business, neighborhoods, workplaces, even within our own homes. Those who widely and wildly disagree with us don’t need to be demonized or villainized.|
|PHILANTROPHIC PASSION||United Way of the Bend|