CEO, PROFESSIONAL TENNIS; director, US OPEN TOURNAMENT, UNITED STATES TENNIS ASSOCIATION ORLANDO
Allaster, a tennis player since she was 12, has been with the USTA for five years. The non-profit organization is the governing body of tennis in the U.S. and works to promote and develop the growth of tennis. The USTA Foundation provides grants, scholarships and tennis and education programs to benefit under-resourced youth. Lake Nona is the site of the USTA’s national campus, the largest tennis facility in the world, featuring 100 courts, UCF’s collegiate team and a world-class facility for players and coaches of all levels. Allaster is the only person to be the tournament director of both the Canadian Open and U.S. Open.
|EDUCATION||University of Western Ontario (BA, MBA, JD)|
|PROFESSIONAL EVOLUTION||Allaster began her career in the sports and entertainment industry at Tennis Canada before moving to the WTA Tour, then the USTA. “I’ve completed the full circle and transitioned my career back to the core mission of encouraging youth and adults to play the sport of a lifetime,” she says.|
|PROUD OF||Staging the 2020 U.S. Open as the first international event since the pandemic rebooted the industry worldwide and demonstrated that our industry could safely return to work.|
|SOMETHING SURPISING||I am an introvert and day-to-day a “professional extrovert.”|
|SABBATICAL TOPIC||I would love to learn how to play the piano and become a wine sommelier.|
|READING||Educated, by Tara Westover|